Vision One on palmtree.ai Blog - AI Visibility for Travel Businesseshttps://blog.palmtree.ai/tags/vision-one/Recent content in Vision One on palmtree.ai Blog - AI Visibility for Travel BusinessesHugo -- 0.157.0enFri, 11 Sep 2026 10:25:00 +020051% of Gen Z Now Plans Holidays with AI — and 42% Trusts It for Booking Advicehttps://blog.palmtree.ai/posts/gen-z-trusts-ai-booking-decisions-hotels-tour-operators/Fri, 11 Sep 2026 10:25:00 +0200https://blog.palmtree.ai/posts/gen-z-trusts-ai-booking-decisions-hotels-tour-operators/Vision One's Travel Brand Barometer 2026 (published 8 September 2026) finds 51% of Gen Z have already used ChatGPT-style tools to plan a holiday, and 42% would trust AI for booking advice — versus 9% and 22% for Baby Boomers. Here is what the generational trust shift means for hotels, tour operators and DMCs, and the content to fix before the 2027 booking season.